Client/Consumer Insights - creating a fully realised brand with the highest expectations

Monday, May 18, 2020 14:20 - 14:55

  • Outsourcing visual identity to a foreign design studio
  • Transferring complex ideas back to the European packaging industry
  • Experience sourcing suppliers in Europe vs Alibaba
  • Consumer expectations for sustainable and ethical products
  • Key learnings and challenges from the client’s perspective

Matt Samra, CEO, Buddy Buddy

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