Erika Ollen’s experience ranges from strategic marketing to brand consulting and design, always for the food related industries and very often with a health/nutritional and/or educational focus. Erika is a skilled chef with insights in product development and communication. She has more often than not ran her own projects and initiatives.
For the past four years she has been part of running the innovative beverage company Caliente Beverages, being head of Marketing. Their drink range has received great international recognition, incl. “Best New Adult Drink” at World Beverage Innovation Awards. Extensive dialogue with the market made the team identify the gap for NA spirits early on, thus developing Gnista – the first non alcoholic spirit truly resembling a fine spirit. Gnista’s first flavour, Floral Wormwood, was launched Autumn 2019.